Tuesday, 19 January 2016
Designing my ident on adobe illustrator and after effects
In order to create my ident I used both Adobe Illustrator to first design the images to be used and then Adobe after effects to actually create the animation using said images from illustrator. I took screenshots of the created images on illustrator first and chose the colours I preferred. I managed to easily create a circle and triangle with the circle tool and then pen tool, also in order to make the letters M and C, I felt it would visually creative if we could edit at another copied circle and triangle and turn them into the actual letters. I took inspiration from The Weinstein Company ident in which they make 3 triangles become a W.
Using the scissor tool to cut out parts of the actual shapes and then moving them together so they became letters. After then grouping them all together and taking more screenshots, I moved them to adobe after effects to begin editing and create the animation. I first put in the circle and managed to get the animation to make it fade out as if it was turning, while turning a piece of it came off in the shape of the triangle which was the one I had made on illustrator, the circle then continued to turn and fade while the triangle turns as well separated. Once the circle was completely gone I got the triangle to fall into the centre of the screen which also had a line emerging from the bottom so now was simply a triangle on the line. Using more fading tools I managed to make the triangle shrink to fit in-between the custom made M and C which came up from the line and beneath the line the word "productions" came out and thus made the full title.
I used this photo to get this specific colour chart however I ended up going with my second colour tally as I preferred the other colours.
I used this photo to get this colour tally which I preferred to the other one I felt the first options colours were too bright.
This is the custom made M and C that I made from editing 2 triangles that and one circle, both the triangle and circle were copies of the ones used as the graphic element in my ident.
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